Few days back, CricHQ (crichq.com), one of the popular New Zealand-based cricket technology company has announced that its content will be accessible on a new BBM Channel.
Simon Baker, the chief executive of CricHQ stated that
“It’s exciting to think about CricHQ being integrated with BBM – with millions of people around the world using the service, the potential is huge for us. We’re looking forward to getting our technology in front of BlackBerry cricket lovers.”
“India loves cricket, and Indians love their BlackBerry smartphones so there’s some fertile middle ground for CricHQ in the sub-continent,” said Baker. “We also want to get the corporate market in India excited about what we have to offer – corporate cricket is massive in that part of the world and CricHQ could revolutionise almost every aspect of it.”
Krishnadeep Baruah, Senior Marketing Director, BBM in Asia Pacific, BlackBerry explained that
“We are thrilled to work with CricHQ and welcome the launch of their new BBM Channel. BBM Channels is a great new way for well-loved organizations, such as CricHQ, to connect with fans and build out their community. We expect cricket fans will be highly engaged on the channel, discussing and sharing their thoughts with others in the community”.